Are Sports Sponsorships A Good Investment?
As the owner of a sports marketing company in Phoenix, I am frequently asked if investing in a local sports…
As the owner of a sports marketing company in Phoenix, I am frequently asked if investing in a local sports…
Local brands have no shortage of sports sponsorship options in the Phoenix market. These options include three major league franchises…
Maximizing revenue generation is not a new thing in sports. Next to winning, it’s always at the forefront of a…
Last month we dived into the relatively murky waters of local sports rights. I appreciate the feedback, with many people…
Before we begin let me readily admit that I am only going to scratch the surface of what has become…
As the owner of a sports marketing consulting firm, I occasionally need to remind myself to write dispassionately about an…
I’m going to do my best here not to sound too much like a fan. This will be hard because,…
I’m not here to dogpile on the WM Open, nor do I feel it’s worthwhile for me to do so…
The sports broadcasting landscape continues its amorphic ways as rights, money, and access change hands on a seemingly daily basis…
Getty Images Two of the Valley’s major sports franchises are moving broadcast TV platforms. The move is a seismic…