Master Your Sports Endorsements
Most of us that watched Tiger Woods' victory last Sunday likely marveled at his ability, relished the fortunes that day…
Let Social Media Throw Your Pitch
As some of you may know I work for two companies … a very successful digital ad agency and an…
This Year’s Scouting Report on Sponsorships
Sports sponsorships in Arizona can vary greatly in complexity, execution and size of the investment. With a wide array of…
A Winning Partnership With A Losing Team
In sports you often times use the previous play to set up your next one. Last month we talked about…
Sports Marketing 101
A rapidly shifting media landscape has made sports sponsorships a more attractive investment for companies looking to retain or acquire…